The independent community for disruptive business and technology leaders
Join analytics, insight, data and marketing leaders from the UK’s top brands to explore the latest thinking, evaluate your analytics maturity and define a roadmap towards a prescriptive approach.
What value are you extracting from your customer and marketing data?
Identifying the right questions for maximum insight: what do you really need to know
How can you analyse and assess your position on the analytics sophistication curve?
Developing a successful analytics strategy: what works, and what are your competitors doing?
Putting machine-learning into the mix - do algorithms hold the key to richer insights into your customers?
What are the best tools for visualising complex campaign data?
Building a data-driven culture - how do you bring your organisation and team with you?
Overcoming the barriers to marketing analytics: what are the most common pitfalls?
This event is open to 12 x C-level, VPs, Directors, Heads and Senior Managers in areas including Marketing, CRM, E-Commerce, Digital Marketing, Multichannel, Digital Experience, Online Marketing, Direct Marketing, Channel Marketing, Customer Marketing, Customer Experience, Insight, Analytics & Data.
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